Privacy Policy
Last updated: April 17, 2026
Appaw Store ("we," "our," or "us") operates appaw.store. This policy explains what data we collect, how we use it, and your rights as a visitor or customer.
Data We Collect
Automatically collected data (Google Analytics 4)
When you visit our website, Google Analytics 4 automatically collects:
- Pages visited and time spent
- Approximate geographic location (country / city level)
- Device type, browser, and operating system
- Referral source (how you found us)
This data is aggregated and anonymised. We do not collect your name, email, or contact details through the website itself.
Data you provide voluntarily
If you contact us via WhatsApp (+852-9285-1189) or email (support@appaw.store), we receive the contact details and message content you choose to share. This information is used solely to respond to your enquiry or facilitate a transaction.
Purchase data
All purchases are processed through Etsy or Carousell. We do not process or store payment information on this website. Please refer to each platform's privacy policy for how your purchase data is handled.
How We Use Your Data
We use analytics data to:
- Understand which pages and products are most useful to visitors
- Improve website content and user experience
- Monitor site performance
Contact information you share is used only to respond to enquiries and facilitate transactions. We do not sell or rent your data to third parties.
Third-Party Services
| Service | Purpose | Privacy Policy |
|---|---|---|
| Google Analytics 4 | Website analytics | google.com/policies |
| Etsy | E-commerce platform | etsy.com/legal/privacy |
| Carousell | Secondary marketplace | carousell.com/privacy |
| WhatsApp (Meta) | Customer contact | whatsapp.com/legal |
Cookies
Analytics cookies (Google Analytics 4)
On your first visit we ask for your consent before setting analytics cookies. If you decline, no analytics cookies are placed. You can change your preference at any time via the cookie notice, or opt out globally using Google's browser add-on at tools.google.com/dlpage/gaoptout.
Essential cookies
We do not set any additional session, authentication, or tracking cookies beyond Google Analytics 4. No cookies are used for advertising or profiling purposes.
Data Retention
Google Analytics 4 data is retained for 14 months, after which it is automatically deleted by Google. Contact data shared via WhatsApp or email is retained only as long as necessary to fulfil your enquiry or complete a transaction.
Your Rights
If you are based in Hong Kong, the European Economic Area, or the United Kingdom, you have the right to:
- Access the personal data we hold about you
- Request correction or deletion of your data
- Withdraw consent for analytics at any time (click "Decline" in our cookie notice)
- Lodge a complaint with your local data protection authority
To exercise any of these rights, contact us via WhatsApp: +852-9285-1189 or email: support@appaw.store.
Data Controller
Policy Updates
We may update this policy from time to time. The "Last updated" date at the top of this page reflects the most recent revision. Continued use of the website after any change constitutes your acceptance of the updated policy.